I recorded this Instagram basics and hashtag training last night for my FierceFab team during the last part of the NCAA championship. You might hear a little cheering break out.
But we have been exploring different social media platforms and I wanted to do some basics and what hashtags are for. I also encouraged them to have their own personally-branded hashtag. The main point is making it about you and who you are. This is just one piece of the social media puzzle when it comes to having an online presence. This is a great way to find and meet new people who have similar interests. It’s not about the sale.
Of course there can be sales and sponsoring from having an account, but that should not be the first goal of having an account.